Fever-Tree is the world’s leading supplier of premium carbonated mixers for alcoholic spirits by retail sales value, with distribution to over 50 countries internationally.  Based in the UK, the brand was launched in 2005 by Charles Rolls and Tim Warrillow to provide high quality, natural mixers which could accompany the growing demand for premium spirits.

Fever-Tree brand’s popularity and industry recognition, the company’s revenue has also been steadily increasing.  As global spirit drinkers become more experimental, with at least 39% of them actively trying new varieties within each category.

The 2016 financial year in particular was a significantly successful year for the company.  According to preliminary results, the Fever-Tree brand’s revenue was £102.2m globally; registering year-on-year growth of 73%, and its gross profit was £56.4m with 83% year-on-year growth.  Other mixer brands, such as Coca-Cola’s Schweppes, have not been able to sustain similar successes in terms of sales value and volume, especially in the UK.